‘Yılmaz’ means ‘dauntless’. ‘Argüden’ means ‘honorable’, ‘guide for integrity’ and is pronounced as ‘argue then’, as in the phrase “if you don’t agree, argue then.”
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Stratejist, Yönetim Kurullarının Doktoru Strategist, Governance Guru

Dr. Yılmaz Argüden
is featured on Le Monde